Beauty trends & culture

Explore the world of Japanese beauty trends and culture, where tradition meets modern innovation. Learn about Japan’s unique beauty standards, iconic styles, and the cultural philosophies that shape skincare, makeup, and self-care practices. Our articles provide insights into how Japanese aesthetics influence daily routines, fashion, and lifestyle choices, helping you understand and embrace authentic Japanese beauty.
lolita fashion
  • by Minase Suiren

Discover Lolita fashion 2025: Origins, styles & how to buy from Japan

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kotatsu table
  • by Minase Suiren

Kotatsu Table guide 2025: Ultimate guide to cozy and relaxation

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clean girl makeup look
  • by Minase Suiren

Master clean girl makeup looks aesthetic with J-beauty techniques

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Japanese women's hairstyle
  • by Minase Suiren

20+ 日本女性髮型趨勢，為你 2025 年帶來靈感

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fermented skincare
  • by Minase Suiren

発酵スキンケア：輝く肌への究極の初心者向けガイド

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mochi skin
  • by Minase Suiren

餅肌とは？J-Beautyのアイコンのようなふっくら、やわらかな肌を手に入れる方法

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japanese vs korean skincare​
  • by Minase Suiren

日本のスキンケア vs 韓国のスキンケア：主な違いを解き明かす

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japanese beauty standards
  • by Minase Suiren

日本の美の基準：文化と取引への深い探求

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japanese haircut mens
  • by Minase Suiren

24+款日式男士髮型：從經典到時尚

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