Eyeshadow

What is Eyeshadow?

Eye shadow is a cosmetic applied primarily to the eyelids to attract attention to the wearer's eyes, making them stand out or look more attractive. Eye shadow can also be applied under the eyes, on the cheeks, or to brow bones.

Why we should use eyeshadow palettes? 

An eyeshadow palette offers a spectrum of shades, usually within the same color group, or at least in complementary shades. At one end of the spectrum will be lighter shades (to highlight and brighten) then medium shades (for base shades on lids) then dark shades (for lining and defining). Sometimes they'll have a mix of finishes, offering a blend of sheers and shimmers, sometimes an accent color for fun. Every palette is different and you should just go with your gut instinct in picking which one you think you’ll use most.

There are a few different types of palettes, but in general there are 3 main ones

• nudes/neutrals, which offer up flattering beige, brown and caramel shades
• trend-driven ones that offer of-the-moment colors and 
• smoky palettes, designed to give you everything you need to create a smoky eye.

3 Tips for Using Eye Shadow as Eyeliner

•  Add dimension and color to a cat-eye look

 When you use eye shadow as eyeliner, you can add glam to a traditional cat-eye or winged eyeliner look by adding a pop of color with a brightly pigmented shimmer eye shadow.

• Add texture to a smoky eye look

Makeup artists suggest using eye shadow as eyeliner to create a smoky eye look. Blending different shades of eye shadow into a thick line across your eye allows you to create a more dramatic look than with liquid liner or pencil liner alone.

• Line your eyes with more shades

 Eye shadow palettes come in all shades of the rainbow, providing more options when creating a colored eyeliner look. You can also blend different powder eye shadows to create an ombré effect.

How to Use Eye Shadow as Eyeliner? 

• Apply primer

Prep your eye area with a makeup primer, gently dabbing the product into your skin. Primer acts as a base, creating a smooth foundation for your makeup. Applying primer before adding eye products also helps your makeup last throughout the day without smudging.

• Add concealer

After priming your eye area, add a small amount of concealer under your eyes to even your skin tone and cover any dark circles. Using concealer also helps brighten the eye area and makes the eye shadow stand out.

•  Use an angled brush

 Unlike a regular eye makeup brush, an angled eyeliner brush has a thin set of bristles positioned on a slant. The slant allows you to apply eye shadow in precise lines, making it easier to create an eyeliner look with eye shadow.

•  Dip the brush in water

Before adding eye shadow to your makeup brush, dip the tip of the brush in water to dampen the bristles. Avoid soaking the brush in water; instead, let the water graze the top of the bristles, so the brush is slightly moist. The water helps the eye shadow pigments stick to the brush as you apply it to your eyelids.

•  Select an eye shadow color

 You have plenty of options when it comes to an eye shadow color. If you want a natural look that mimics traditional eyeliner, select darker eye shadow shades, such as brown, black, or gray. You can also play with color by selecting a bright, glitter eye shadow to draw attention to your eyes. If you have brown or green eyes, opt for a gold eye shadow shade to enhance the natural warm tones in your irises. For blue eyes, select a silver or white shimmer eye shadow to draw out the cool tones in your eye color.

•  Use a mixing medium (optional)

Shimmer and glitter eye shadows flake off the eye area more quickly than matte eye shadow palettes. However, a mixing medium—a beauty product designed to help bind makeup—can help the sparkles stick to your eyelids throughout the day. Dampen your makeup brush in the mixing medium before dipping it into your eye shadow palette. The ingredients in the mixing medium help gently bind the glitter to your eye area.

• Start from the inner corner out

 When applying eye shadow as eyeliner, angle the upper tip of your makeup brush along your lash line. Starting from the inner corner of your eye, gently swipe the brush along your upper lash line. Repeat this process two to three times until the eye shadow reaches your desired consistency and color. You can also apply eye shadow along the lower lash line to highlight and extend the look of your eyes. Instead of starting right at the inner corner of your eye, place your brush just outside the inner corner. Draw a line along your waterline until you reach the outer corner of your eye.

• Set with a spray

Finish the look by applying mascara to your eyelashes and spritzing setting spray around your eyes. The spray locks in your makeup and creates a dewy, glowy finish. Apply a translucent setting powder to your eye area for a matte finish.

Where to get Japanese Eyeshadow? 

Now that you are aware of the benefits that eyeshadow looks in Japan can bring about, you must be eager to know where you can buy one for yourself. In that case, head over to our online store Japan with Love. We have a wide selection of genuine eyeshadow in Japan that you can browse. We also provide quick delivery. Visit us to avail of the perks of the best eyeshadow primer sooner than later!